Javier Casella

Javier CasellaWEB

GM US HISPANIC & LATIN AMERICA | ZEE MUNDO

International Sales and Distribution Executive Senior-level executive with more than 15 years of experience in International Global Entertainment & Media. Relationship with the key players of the industry, including Pay TV companies, Pay TV Programmers, Broadcasters, Producers, VOD and OTT platforms. Achievements • Directed and coordinated the launch of the pay tv channel ZEE MUNDO in USHispanic and LatAm. • Directed and coordinated the launch of the OTT ZEE MUNDO PLAY in USHispanic and LatAm. • Directed and coordinated the successful launch of the America Movil OTT services in Latin America. • Directed and coordinated the launch of the OTT platform for B2C services in Latin America. • Directed and coordinated the successful launch of channels for Cablevision Argentina, HBO Brazil and Discovery Networks for Latin America. • Over delivered by 10% the revenue plan for Discovery Networks and DLA. • Recognized with the “Best Performer” award in 2009 by Discovery Networks Latin America. • Increased the clients’ portfolio in more than 50% at Discovery Networks in Brazil. • Responsible for bringing and closing contracts with some of the biggest Telcos for Discovery Networks. • Developed new sources of business for Consumer products and Content to Free TV, for Discovery in Brazil. • Developed new market for Pay TV for BBC • Strong relationship with the key clients of the Pay TV market in LatAm/Brazil and good relationship with some of the key clients in Europe, India and Australia.